You've tried SEO. It didn't work. Here's why.
Most SaaS startups approach SEO the same way: publish a few blog posts, target high-volume keywords, and wait for traffic that never comes.
It doesn't work - for three specific reasons.
1. You're targeting keywords, not topics.
Publishing isolated articles doesn't build authority. Search engines reward depth, structure, and interconnection - not one-off posts scattered across unrelated subjects.
2. You're optimising for yesterday's search.
Google is no longer the only place your buyers go for answers. A growing share of purchasing decisions now start with a question typed into ChatGPT, Perplexity, or Google's AI Overview.
If you're not structured for AI-generated answers, you don't exist in that conversation.
3. You don't have topical authority.
Without a content ecosystem that signals deep expertise in your niche, a competitor with a stronger domain can publish one article on your topic and outrank you - even if their product is worse.
Salestorq fixes all three.
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